Are you looking for ways to increase your company's ROI? If so, you may want to consider remote selling. Remote selling is a great way to boost sales and drive better results for your business.
In this blog post, we'll discuss the benefits of remote selling and how it can help your business achieve success. We'll also provide tips for getting started with remote selling.
So, if you're ready to learn more, keep reading!
What is Remote Selling?
Have you ever thought about selling something from your home? It might be surprising, but there are many ways to sell products from home.
For example, you could create an online store and offer it on sites like Etsy or eBay, where people buy handmade items directly from their computer screen!
Remote selling is a way to make sales without being in the same room as your customer.
A recent study found that 90% of business-to-business purchases happen online and more than half of these business operations and communications will be done through email by 2022.
This means there are more opportunities than ever before for companies who use this channel!
Remote selling is a technique used to promote a product or service without having a physical presence in the same location.
Instead, the seller interacts with potential clients through online means of communication like email, social media platforms such as LinkedIn, Facebook & Twitter, and asynchronous video communication like recording and sending a video to the target audience.
Also, many answer customer questions at convenience using video conferencing tools that are widely available. Today even on mobile devices!
Remote selling is a growing trend in the sales industry. With more and more people working remotely, it's becoming increasingly necessary to have an effective remote selling strategy.
What are the Pros of Remote Selling?
Like the two sides of the coin, remote selling has 2 sides. The employees, aka, the team and the business itself. Remote selling offers larger benefits to both parties with very few cons. So, let's dive right into the benefits.
1. You can work from anywhere & be your own boss!
This is a great way to be your own boss and still get paid. The best part? Your employees will love you for it because they'll know that their success depends largely on them achieving goals.
Rather than relying solely upon sales managers who may not have as much insight or engagement with what's going inside of companies today-especially when those people are far away geographically speaking.
2. You have complete control
The ability to work remotely for more flexible hours than those who must be in an office every day.
You can choose when and where your job begins, so it doesn't interfere with other obligations such as family life or school-work deadlines; this means greater productivity because there's less time wasted on commute times!
3. You can be in any location
As long as there is an internet connection! This means the person on the phone or online will need their devices with them at all times.
Plus, if one employee has trouble traveling, then they won't miss out because another could easily fill their shoes while he's away - saving both time & money by making sure everything gets done right.
4. Greater work-life balance
Since you can take your work with you wherever you go, remote working helps blur the line between work and personal time. This can lead to a better work-life balance and more productive days.
When you work remotely, you have more control over when and where you work - this means that your work doesn't take up all of your time.
In addition, if you get things done faster, this gives you more time to spend on other activities, whether it's spending time with family or friends.
1. Increased efficiency
Increased flexibility and freedom lead to better creativity and motivates employees to do their best work. In addition, this increased flexibility and freedom allows for greater productivity and meeting goals in time.
2. Cost reduction
When all employees work remotely, you don't need to pay for office space or commute costs. This can save you a lot of money in managing business operations. Brings down the cost of the day-to-day operations. Saves a lot on rent, travel, and maintenance.
3. Better market reach
With remote selling, you can tap a larger chunk of global customers and reach them easily. As a result, you can widen the customer base and reach potential clients across cities and countries.
4. Reduced travel
With many online tools available like video emails and video conferences, which makes it convenient to coordinate with peers and team, clients, traveling in person is redundant. It saves a lot of time and cost to the company.
How to Get Started With Remote Selling?
Remote selling is the best way to make your business more productive and efficient!
You can empower team members with easy-to-use software/tools like video emails or video conferences.
This will allow them to be in charge of their own workloads while also giving yourself peace of mind knowing they're not only safe but successful!
It is definitely a challenge to manage remote employees and especially sales leaders & sales teams where daily ad-hoc coaching is important for success.
But with the right tools and methods, you will be able to successfully motivate your team members in this new era of technology!
Video works as a great tool to create and attract new business, take buyers through the sales funnel, or coordinate with the team. The one thing that's missing from remote selling is the humanizing element, and a video gets you covered.
You must include video as a synchronous or asynchronous medium for engagement - it's key to keep those pipelines full so that ROI is high!
Why Using Video in Remote Selling is Important?
When selling remotely, whether it be to a customer on the other side of the country or around the world, incorporating video into your sales process is extremely important.
In fact, according to Forbes, "nearly two-thirds of all B2B buyers say they would rather watch a video than reading text when researching a product or service."
Imagine trying to sell a service that involves interaction with your customers or clients.
How much better would it be if you could show them who they were buying from, what your company is all about, and how the service would benefit them? Videos allow for this type of interaction in ways that text cannot.
You can show your prospects how their lives will be impacted by the service you provide. Video works for both B2B and B2C sales. Anytime that you are trying to get a potential customer excited about your product, video is a great tool to use.
In order to get the most out of using personalized video in your remote sales or virtual sales process, make sure that you are using it properly.
You do not want to bombard your prospect with a bunch of information at once. Instead, use a more conversational approach when communicating by video.
Tell them about what has caught your attention about their company, ask them questions and let them know that you are interested in doing business with them.
Use videos to show your prospects who you are, what you do, and how they will benefit from your service.
Video also humanizes the content and builds trust with your prospects/customers when personal meetings are challenging. Video brings sellers and customers closer.
There are two types of videos- Synchronous and Asynchronous videos for communications.
Synchronous videos are your live video conferencing etc., and nowadays, most of the content that we consume is asynchronous.
Of course, this means it will take a little longer for you to get your message across than if it was in real-time, but there are some advantages too!
For one thing, emails and recorded videos can be rewatched, allowing more people worldwide to share their opinions.
Plus, when using an email or recording tool like VideoForm, there are no delays in delivery, and you can make a personalized 1:1 video for your prospects.
One-on-one videos can be used to pitch your products/services or to introduce yourself, for demos, etc. There are no bounds to how and where you can use a 1:1 video.
Tips for Success in Remote Sales!
Sales professionals have long known the importance of making a good first impression. But what if you can't meet your prospect in person? How do your remote sales reps or remote sales team make that all-important first impression? Here are some best practices to help you out.
- Use personal communication tools like video emails
- Be patient and empathetic with your clients
- Create trust
- Have an effective follow-up strategy
- Focus on establishing a relationship over making a sale
Here are Some Tools That Can Come Handy to Help you With Remote Selling
An online video platform for businesses that helps in increasing leads, accelerating sales pipeline, and engaging effectively with customers with personalized videos.
HubSpot is a platform for marketing, sales, customer service and CRM software that supports businesses with sales and marketing alignment.
Zoom provides remote conferencing tools with many functionalities to stay in touch with the team or for any and every communication needs. It also facilitates chat, phone options for webinars and online events.
Slack is a messaging app for businesses. It brings people together to work as a team and to have seamless communication.
G-Suite makes working with teams across projects simple. It's a cloud-based application and improves collaboration, thereby increasing productivity.
The Notion is a project management software that helps with note-taking and creates an all-in-one workspace environment for you on a webpage. It's a tool where you can include all your work apps and create a seamless workflow.
All in All
Remote selling is a powerful tool for businesses to drive higher ROI. It can be used as an opportunity to grow and expand your business, generate more leads, and close deals faster than ever before.
If you’re looking to take advantage of the latest in marketing technology, we would love to talk with you about how our team at Videoform can help! To learn more about remote selling or any other aspect of what we do here, contact us today.