When was the last time your prospect finished their sentence with "Let's go ahead and sign here then?"
Often, prospects are taken for granted that they understand everything about your products and services and that they solely take a decision on buying based on the information they gathered.
But in truth, that may not be the case. You haven't given your customers solid reasons to say yes yet.
Prospects might have some unresolved issues and need a nudge from you to go further and sign the contract. It’s on you as a sales rep, to correctly lead them to make a decision.
That being said, we've compiled this list that you can adapt to seal any deal in a "no matter what!" situation. You can adapt these 10 sales phrases for closing in your sales emails according to your prospect's personality, situation, and business size.
Here Are Some Tips To Creating Effective Phrases On Your Own
- The prospect will feel comfortable buying from you if they're able to relate to your content.
- Create a connection between the product and the prospect's needs
- Getting creative with words like rhyming your words can help close the deal by creating some interest.
- Use words that make the prospect feel good about that purchase decision, and be sure to remind them how valuable they are to your business growth.
Here Are 10 Phrases With Use Cases That You Can Use Straight Away!
1. "How do we get started?"
Use this sales phrase for closing when you are fully confident that your lead or prospect is ready to get onboarded but delaying the process. Nudge your prospect by giving them confidence that you are keen and ready to take them on as a client and get started.
More of such phrases:
- "What we need to do now is..."
- “When do we begin?”
2. "Shall we move forward?"
This sales closing phase is a winner because it's direct and implies progress and momentum, which no one likes to stand in the way of.
The idea that the contract will be "ready right now" gives an impression that moving forward will be seamless and easy for everyone involved.
In contrast, a softer alternative would have been switching out this statement for something more akin to questions such as:
- "Are you ready to make the decision now?"
- "What do we need to do next?"
- "Do you think it might work? I can send over some paperwork after lunch if everything looks good on your end!"
- "I'm happy to help!"
- "Do you have any other questions?"
- "What do we need to do next?"
3. “Give our product a chance”
Sales experts recommend rephrasing the close as "giving your product a chance" rather than asking to make a commitment, which might sound patronizing.
This way is reassuring to prospects because it downplays the tone and also humanizes you since you're the one putting yourself out on a limb by asking them for an opportunity.
"Would you consider giving us an opportunity to present our products/services?”
4. "Let me show you how easy this is"
Such sales closing phrases are recommended to offer a free trial or invite prospects to try your products or services. Use this phrase as a bait or an opportunity to persuade further.
Show them how your products can make a difference to their business. Let them take a closer look at how your products and services work.
More such closing lines:
- "Our product/service is a great fit for your business. Try for yourself?"
- "Would a free trial get you onboarded? Let's talk more."
5. "I have this plan for you! I hope this works!"
Always ask questions about your prospects' comfort. Let the prospect think that you are genuinely interested in their concerns. Offer a plan to help them see a solution.
This solution-first approach is a great way of displaying a greater customer experience.
"What is holding you back from making a decision? We can work through anything. Let's talk."
6. "We came up with your preferred arrangement. Let's schedule a meeting at [time] on [day] and start with the execution"
When you have a good feeling about your prospect's interest and level of commitment to purchasing your products or services, but seem very hesitant.
Setting the time to clarify your prospect's concerns is a great way of nudging him towards that big decision.
Also, a schedule adds pressure to your prospect's mind and acts as a reminder and works in your favor.
To drive those conversation to a sale, also read: The Complete Guide To Conversational Marketing For Businesses
7. "We can figure it out; let's talk"
You have offered the solution to your prospects' concerns. What's next? Some prospects might budge, and some might still have some questions and set expectations.
"I know you must be busy, I will only take 2 mins. Can we talk?"
Proactively asking them if they have any special requests or if you can do anything more to ease them into a purchase is always an approachable way. But make sure you don't overdo it. Follow-ups should always be subtle, not pushy!
8. "What do you think about the Free Trial? Will this be helpful?"
Negotiations are not very comfortable to deal with. It's the bitter truth! But every sales rep has to go through price negotiations every time they close a deal.
Most of your prospects will negotiate on the price before signing that deal or getting onboarded.
If you agree with the number, you can directly jump and say: "Yes! That works for me. Let's sign the contract without further delay.”
But if you have qualms about the proposed price, you can always be diplomatic and say, "Would You Like An Upgrade For The Same Price?" or "How about [x]? Will this work for you?"
9. "Who should I invoice this to?"
The assumptive selling technique is a good sales tactic in the sense that it sounds pushy and self-centered. But that's needed to kickstart a business relationship. Forward phrases like these create a greater impact than you think! Use these words as sales transaction statements.
- "I have drafted the agreement. plz, let me know if there are any changes you would like to incorporate?"
- "Should the invoice be drafted on the [X] company's name?"
- "I am assuming [x] is the point of contact to send the invoice."
Note: Use your cognizance in identifying your prospect's personality and use the assumptive close. It might backfire if used on every prospect. Hence proceed with caution.
10. "I trust you are ready to sign the contract and hope we are a priority for your business"
When you realize that this is the end of the sales cycle and the final stage and still don't get a solid response from your prospect or when your prospect still doesn't take any action, it's time you send a final reminder. It's a very crucial step.
It's a make-or-break time, and you have to communicate that this is their last chance to close the deal. You don't have to sound negative, and at the same time, you should not sound too desperate.
Use phrases like "Are you comfortable about signing the contract today?" or "If you are not ready yet, We can work together in the future!"
These phrases might lead you towards a signed contract by creating a sense of urgency or might give you clarity on whether the deal is happening or not!
Feeling inspired? Also Read: 81 Motivational Sales Quotes to Crush 2021 Goals
Ultimately, you are the better judge of your prospect's persona, and you should decide when to use what words and phrases. The above situations and scenarios are just a few we could gather with years of experience in communications and sales to get you the end result.
But here's the thing,
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