Gym Software Sales Email Templates

8 Proven Gym SaaS Sales Email Templates

What's Inside

    Personalized emails have 2X higher response rates

    Quickly create & share personalized videos/images in your sales emails with Videoform.


    Do you know that 1 out of every 5 sales leads never replies to your initial email, so why would they respond to another one? 

    Unless you're a robot, the prospect of sending follow-up emails can be anxiety-inducing. 

    What should I do?

    You need to create a system that uses emails as its primary means of communication.

    Identify potential prospects and then craft an email campaign tailored for them.

    When Should I Send Sales Emails

    One key component of this strategy is sending out sales emails at the right time.

    This might mean different things for different industries or companies.  

    For example, if you are selling gym management software, the best time to get in touch is in the late evening hours.

    Because prospects are winding down from their day, they start to think about what they want to do tomorrow morning – To prepare for the next day!

    Always think from your prospects' perspective. Because that is what we are aiming for. Follow these plug and play templates for best sales output.


    9 Best Subject Lines to Grab Attention

    •  You're still on my mind! 
    • "How's it going?" 
    • "Checking in" 
    • It's been quite some time. Let's catch up on Protein shakes :)?
    •  Auto organize your business process
    •  It's a great way to keep track of your memberships and payments. 
    • Jane, I had to share this with you
    • 🏋️‍♀️ join us for 2 free months
    • John, it's not just another gym software 

    Why Should I Use an Email Template?

    Are you a sales rep who's been struggling to break through the inbox clutter?

    Do you find your prospect email replies are as scarce as an elk in winter?

    Have you ever wished there was something that could build a gap between sending and getting emails? 

    So people would actually want to read what you have to say?

    If this sounds like someone you know, then it might be time for them to check out our sales email templates.

    The key here is to make sure the email was an actual human being and not an automated system. The more personal touch in these types of messages the more prospects will show up.

    8 Proven Sales Email Templates

    1) Introduction Email

    When you are writing an introductory email to your potential client, the content must be warm and original.

    Hello, Joe.

    How are things going?

    I understand that running a fitness business can be difficult, and I want to life easy for you.

    Are you in the process of setting up new strategies? 

    Your staff can improve your efficiency without jumping through a bunch of hoops

    Take a look at this video to see how it works:

    [Insert Video Here]

    I would love to hear your thoughts.


    2) Lead Gone Cold

     If the first email you sent to the prospect did not get any reply, don't be disappointed. Send this email!

    Hello Joe!

    I don't know how I manage to lose track of time.

    We haven't spoken in over a month.

    Are you free on Thursday for a virtual coffee meet?

    I've put together a list of AWESOME things that will work for you.



    3) Subscribe & Enjoy Hassle-Free Operations Sitting At Home

     With the help of coupons and promotions, you can encourage prospects to subscribe.

    Hello Joe,

    It was a pleasure speaking with you last night.

    I understand that managing multiple units manually has been a very challenging job for quite some time. 

    To scale things and multiply revenues, all you need is a tool that can simplify & organize your work. 

    Here's a quick demo video of the tool to get you started. [View Video Here]

    I believe you will reach out for a new transformation soon? 

    Why not give it a try? It’s absolutely free. 


    4) Selling With Social Proof

     Using social proof to sell your product is a tried-and-true method for landing sales. The more people who buy into what you're selling, the better!

    Hey John,

    Confused about scheduling things manually?

    I can help you to reinvent your fitness business and make it more scalable.

    Automation is a one step solution. In the last 6 months, 9 out of 10 gym owners in the town reported that their  units are more efficient after using this software.

    Would you like to try for free?

    For more details  you can reach me @_______



    5) Just Before Free Trial Ends

    If the prospect is still using your free trial, send this email to encourage them to upgrade to a premium plan. 

    Hey John,

    Hope you enjoyed our 7-day free trial. Happy to see that most of your outlets are using the software. Here are the best deals for you.

    1) Annual Plan Now @ $. Before $ (Unlock 5 key feature)

    2) Half year plan Now @ $. Before $ (My personal suggestion for you. Covers most super cool features & the price is good)

    3) Quarterly Plan Now @ $. Before $( Best suitable for a single unit)

    Click below link & grab this offer. Available for a limited time only !


    6) Be Your Personal Best Email

    If you want your prospect to be fit and save time & money- encourage them with gym software!

    Hi Jenny,

    I just wanted to mention something that you should NOT skip over or miss about our gym software.  

    Do you know that superhero feeling your clients get after finishing an intense workout session?

    With AM Gym software, you'll feel that every time you come in. Whether you are an avid gym-goer or want to keep healthy in the comfort of your own home, our software is designed with you in mind.

    It's time to upgrade your workout routine. If you have time, let's have a quick chat over a call before the weekend.

    What do you say?


    7) Send A Short Video Of Training With Gym Software

    Encourage your customers and prospects to use your software by sending a short video of the training.

    Hi John, It is about a training method that's proven to increase your strength dramatically.

    There are some excellent tips in this one.


    In this quick clip, you get the answer to the question: "How can I maximize my strength?"

    You'll also discover:

    How to plan advanced strength-building workouts? The most effective weight-lifting techniques

    If you have any questions or want more information, contact us at (PHONE).

    All the best,

    8) Build Rapport Using Common Interests

    By using common interests with prospects, you can build rapport and establish a positive relationship for both parties.

    Build up your sales skills by learning about your prospect's hobbies or favorite activities. When it comes time to make the sale, they will feel more comfortable completing business because of how well connected you are in different areas.

    Hey Jane,

    I know you're in the fitness industry, and I was browsing through LinkedIn.

    Looks like we both work in [industry] and are fitness junkies!

    You should come see what AM Gym Software can do for your gym.

    It doesn't matter what type of equipment or membership plans you have at your facility - Gym Software is designed with everyone in mind.

    It makes sure that every member hits their personal bests while working out, regardless of their level of experience. Let's schedule a quick chat?


    Hope you enjoyed these templates. Scale your Gym SaaS business with these proven templates

    Personalized emails have 2X higher response rates

    Quickly create & share personalized videos/images in your sales emails with Videoform.