How can you use a logistics sales email template to close more deals? This is a question that troubles the mind of every salesperson who entered the logistics industry.
I know your goal is to get your prospects to engage in a conversation so you can sell your product or service. With this blog post, we'll look at the 5 logistics sales email templates that can get more engagements instead of going straight into the trash bin.
Importance of Sales Emails in a Logistics Industry
Logistics is a term that describes the efficient flow and storage of goods through various channels. The importance of sales emails in the logistics industry is two-fold.
Firstly, it helps to promote your company as an expert within the field. Secondly, it creates a long-lasting bond with prospects to help them decide whether to utilize service from you. Here are some pointers before writing the email:
- Sometimes, customers might get confused or overwhelmed with the number of services For example, as a logistics company, you may provide inbound logistic services that transports raw materials for resale. On the other hand, outbound logistics include transportation of finished goods to the marketplace. Explain every benefit in detail so that your prospect clearly understands the service you provide
- Educate your clients about the importance of your services, so that you can improve their company from the bottom up. Examining your prospect's current distribution system and finding areas that lack processes can help you gain a lead in the conversation.
Subject Lines For Logistics Sales Email Template
- How logistics services can help you and your business.
- We'll pick up your load every day
- Are you still looking for a logistics partner?
- Just checking in to see if you need any logistics services
- The right logistics solutions for you
- Hey! Do you need help with your logistics?
5 Best Logistics Sales Email Template
1) Introducing your services to prospects
You can use this email if you want to briefly introduce who you are and what your company does. Also, talk about the services you offer in detail to create a bond between you and your prospects.
I am Jane, head of the sales department at [logistics company name].
I noticed you are into the manufacturing business from your LinkedIn profile and I wanted to introduce my company.
[Logistics company name], a leading full-service logistics provider, is headquartered in [city].
[Your company name] works with clients like you in the United States and abroad to support international logistics via road, sea, air, and rail transport. We also provide services like customs, packaging, and warehousing services.
At [Your company name], the integration of unique technology provides cutting-edge solutions in the logistics industry, making us a highly reliable brand.
If you are looking for a high-degree solution while remaining cost-effective, I encourage you to review our proposal and also go through our video.
I thank you for the opportunity to earn your business. Kindly revert back if you have any kind of concerns regarding the services.
Looking forward to supporting your logistics needs for many years to come!
2) The Business Differentiator Email
Sometimes sending the same email can be boring. Try this email template if your business has one key differentiator that established credibility. Then, see in which segment of the business you are best in and amplify the differentiator by sending this follow-up email.
Did you know that XYZ Logistics is ranked number one in sea freight services?
We received the award for the top freight company in North America for unwavering commitment towards customer service and safety.
Our operations expand to major seaports worldwide, and we only work with established sea freight transport providers.
Grab the early pass if you want to join the 1% community and be a part of world-class logistics needs.
I invite you to explore the pricing and services offered from the link or reach me @______.
3) Problem and Solution Email
This email focuses on addressing a problem and how your company solves them.
Is your project delayed due to COVID 19?
XYZ Logistics has you covered!
XYZ logistics is a full-service logistics company based in Miami . We offer extensive commercial relocation and storage services.
Our cost-effective revolutionary idea can help save you thousands of dollars in tax and help conduct both large and small scale moves with ease.
The professional movers at XYZ company are highly trained to handle situations no matter what your moving needs are.
Let's have a quick chat this weekend over coffee about your outbound logistics needs.
If you have any questions, call me @______
4) Sharing a Demo Video of your Customer Success
So you have your prospect hooked on the first pitch, great! Now, you want to impress him/her even more with a creative sales pitch. Then this email template might work.
It was a delight talking to you the other day about our Freight Warehousing Services.
I'll be honest with you; this is not another follow-up email. Instead, I have sent you a 2-minute demo video on being an ABC Cargo Solutions Company’s valued customer.
Insert Link Here[Video]
Hope you like the video. Millions of customers like you have benefitted from our services for the past 3 years.
P.S. Feel free to compare us with others if you have any more doubts :)
5) Question the Prospect’s Upcoming product Launch
If you have seen or heard any news about the prospects' product being launched, it is your time to dive in to see if they need help. Use this email to gauge your customer's action post product launch.
In the New York Times newspaper, I recently read that you're expecting to receive the FDA approval for your new drug [name of the drug]. I know it will probably take a few months tops, but you need a trusted logistics partner when it happens.
We can help you get into the market internationally with the right services, just like we helped another [XYZ Company] 3 months ago.
With our unique approach, we can slash delivery times from 20 days to 4 days.
To know more, you can read how we do it in the following link.
Would you be interested in having a quick chat next Thursday? Let me know if you are available.